Path to Purchase Audit

A Digital Path to Purchase Audit (i.e. Digital Availability) focuses on maximizing the breadth and depth of your distribution online, looking across owned, earned & paid channels. We review the key digital levers with actionable recommendations in order to improve both the efficiency and effectiveness of your digital investment.

We audit how & where you appear online, looking across search, social & e-commerce, as well as taking a deepdive into your digital advertising set- up. Our offering also includes research to understand what is holding you back from increasing sales and/or margin online.